“The most valuable of all talents is that of never using two words when one will do.”
–Thomas Jefferson
Brevity is the copywriter's friend. After over 20 years of writing content, that's the best piece of advice that I could give to anyone that wants to write. I work on many different types of media and love trying to come up with the perfect headline or phrase. I also enjoy collaborating with other writers, art directors and designers.
My professional background began as a copy editor within the Dayton's Department Store marketing department. I made the move to copywriter with Northern Tool & Equipment then MacDermid ColorSpan for a bit. My next stop was Best Buy, where I became a senior copywriter. After that, it was 10 years writing with Target Creative, then 5 years at UnitedHealthcare as an associate creative director. I'm really looking forward to my next adventure, whether it be as a copywriter, content writer, content specialist, communication specialist or creative director.
